It's a go! For the past few months, I've had the honor and privilege to share the hosting duties on a new French podcast (the first of it's kind in Quebec), " Les 2 Gars d’AdWords ", with Francis Daviault, a Google Ads expert from Quebec City. Each week, we tackle a...
Insanely Useful Guide To Setting Up Your First Google Ad Grant Campaigns (Canadian Version)
Did you know that eligible non-profits can receive a 10,000 USD per month grant from Google to advertise on Google Ads? That's 120,000 USD per year of free advertising money. With Google Ad Grants, you can promote your website and your mission in the paid search results of Google. Now, there's a strict...
The Smart Guide to Google Ads Automated Bidding (Updated For 2019)
There’s a lot of talk in the industry about manual bidding. It seems to be THE way to go for experts these days. But is it really? With the rise of machine learning and automation, you could save time by using smart bidding strategies. This post will guide you through...